Podcasting Consistency: How Often Should You Publish?
Here's what you can expect from this episode:
Ever felt like skipping a week or two meant your podcast was doomed? Like one missed upload would make your audience vanish into thin air? You’re not alone. Let’s talk about the truth behind podcasting consistency—and why it’s more about alignment than perfection.
We’ve all been there: life happens, plans change, and suddenly your carefully mapped-out release schedule takes a hit. The guilt, the worry—yep, it’s real. But here’s the thing: consistency matters, but not in the way the podcasting gurus would have you believe.
I’m all about building momentum that feels sustainable, not stressful. And in this episode of Podcasting Problem Solver™, I’m breaking down how to pick a podcast release schedule that actually supports your business and your life. Whether you’re a one-woman show juggling clients or building a brand empire, you’ll walk away with clarity—and maybe a little sigh of relief.
Here’s what’s covered
- [00:03:50] Why weekly isn’t always the golden ticket
Weekly episodes help build momentum fast, but they aren’t for everyone, especially if you’re juggling a busy business. - [00:06:50] The pros and cons of a bi-weekly release
Biweekly episodes are ideal for business owners who balance client work and content across multiple platforms. - [00:10:15] How a seasonal format can support launches, life events, and mental health breaks
Seasons offer flexibility, storytelling focus, and intentional marketing, making them perfect for batching and taking a break. - [00:14:15] The secret sauce to consistency (hint: it’s not publishing every Tuesday)
It’s about alignment and sustainability, not just following a calendar. - [00:16:10] Real talk on batching, buffer episodes, and promoting past episodes like a pro
Practical systems to keep showing up—even when life happens or energy dips. - [00:21:25] A client success story that proves less can be more
Discover how switching to a monthly cadence led to record downloads and made podcasting fun again.
Because here’s the truth: consistency doesn’t come from perfection. It comes from staying in the game, one episode at a time.
Your podcast should be a tool that works for you—not the other way around. It’s about finding a rhythm that honors both your audience and your own capacity. When you hit that sweet spot, podcasting feels sustainable, fun, and powerful.
If you’re ready to launch or relaunch your podcast in a way that feels as good as it sounds, grab my SEAMless Podcast Launch Roadmap. It’s your step-by-step guide to building a show that grows your brand without the burnout.
And hey—if you’ve got a podcasting question that’s been rattling around in your head, send it my way. Your question might just inspire a future episode!
Let’s make this podcasting thing feel doable, strategic, and actually fun.
Resources Mentioned:
Grab my SEAMless Podcast Launch Roadmap
Hi, I’m Leah
Your go-to podcast growth strategist, coach, and host of Podcasting Problem Solver
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