Tips to Start & Launch a Podcast—From a Podcast Producer

Did you know that a podcast itself is a brand? You may have never thought of it like that before. You may have only thought of a brand having a podcast. But when you start to look deeper - a podcast has a name, images, ...

Podcasting isn’t for the faint of heart. On the surface, it may seem like simply jumping on the mic and sharing your wisdom, value, and awesome personality. However, there is so much more that goes into it. The “not so glamorous” podcast production tasks start ...

When it comes to digging into podcast metrics, most people zoom right into focusing on download numbers. But downloads aren’t the only podcast metrics that matter!  That said, I totally get why people fixate on that number! It’s readily available from pretty much any podcast ...

Nowadays, I’m a bonafide podcast ninja, slicing through ums and uhs as a podcast producer for coaches. But that hasn’t always been my job! Deciding to become a strategic podcast producer and hiring a team are some of the best decisions I ever made for ...

Wondering how to make sure you have a successful podcast launch? You’re not alone! Everyone who launches a podcast wants it to be a success. But if you haven’t put in the work to put together a full podcast launch strategy, how can you even ...

The online business world is always evolving, and private podcasting is an up-and-coming trend that should definitely be on your radar! For service-based business owners (especially coaches and consultants), private podcasts are a game-changer.  These days, we’re all a little overwhelmed by PDF after PDF, ...

Whether or not you’ve started your own podcast, you can still tap into the marketing power of podcasts. The secret sauce? Guest podcasting! Being a podcast guest is a low-stakes, high-impact way to get into the podcasting game. When you record a podcast as a ...

Even though you might think of podcasting as a conversation, that doesn't mean podcasts always have to include more than one person. Hosting solo podcast episodes is a more straightforward way to produce a podcast without worrying about booking a co-host or guest interviews. It’s ...

Even if you haven’t added a public podcast to your business ecosystem yet, there’s another way to use podcasting to your marketing advantage. Private podcasting can elevate your brand, but they’re also a multi-faceted tool that should be in everyone’s marketing toolbox. Private podcasts can ...

Podcasting is an incredible tool to add to your business toolbox, opening up opportunities to share your expertise with others and connect with an entirely new audience. Adding a podcast to your business ecosystem builds expertise, brand recognition, and connection with ideal clients. But there’s ...