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podcasterw at desk review podcast metrics

9 Podcast Metrics that Matter More than Downloads

When it comes to digging into podcast metrics, most people zoom right into focusing on download numbers. But downloads aren’t the only podcast metrics that matter!  That said, I totally get why people fixate on that number! It’s readily available from pretty much any podcast ...
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podcaster using mic to record a podcast episode with the best sounding podcast audio

How to Get the Best Sounding Podcast Audio

Want to hear all my secrets for getting the best-sounding podcast audio? It all starts with a decent-quality microphone! However, if you buy any ol’ microphone, set it up on your desk, and start recording, you might find that your podcast sound quality is…a little ...
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leah bryant podcast producer

My Journey to Becoming a Strategic Podcast Producer

Nowadays, I’m a bonafide podcast ninja, slicing through ums and uhs as a podcast producer for coaches. But that hasn’t always been my job! Deciding to become a strategic podcast producer and hiring a team are some of the best decisions I ever made for ...
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business owner planning podcast launch at desk in home office

The Secret to a Successful Podcast Launch

Wondering how to make sure you have a successful podcast launch? You’re not alone! Everyone who launches a podcast wants it to be a success. But if you haven’t put in the work to put together a full podcast launch strategy, how can you even ...
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desktop showing podcast mic and pinterest for podcasters from Alex Jean

Pinterest for Podcasters: Creative Ways to Market Your Podcast on Pinterest

Pinterest is for quick dinner recipes, the latest cute short hairstyle for summer, and DIY instructions on that festive holiday wreath you’ve told yourself you’ll make sometime. Right? Well, yes. But also, Pinterest is a powerful marketing tool for business owners! Why? Well, Pinterest is ...
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business owner at home listening to a private podcast

Why You Need a Private Podcast in Your Marketing Plan

The online business world is always evolving, and private podcasting is an up-and-coming trend that should definitely be on your radar! For service-based business owners (especially coaches and consultants), private podcasts are a game-changer.  These days, we’re all a little overwhelmed by PDF after PDF, ...
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guest podcasting on podcast, entrepreneur at home preparing mic before interview

Boost Your Marketing Plan with Guest Podcasting

Whether or not you’ve started your own podcast, you can still tap into the marketing power of podcasts. The secret sauce? Guest podcasting! Being a podcast guest is a low-stakes, high-impact way to get into the podcasting game. When you record a podcast as a ...
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An overhead shot of co-host of The Simple & Smart SEO Show podcast and case study copywriter, Brittany Herzberg, wearing a white sweater & typing on her laptop with a podcast mic next to her.

Case Study Marketing Strategy for Podcasts

Nothing creates connection quite like a case study. There’s the bonding between the reader and the “guide.” And then the reader and the “case study subject.” Everyone is getting to know each other, forming attachments over business things, personal things, or just—life things! Kinda sounds ...
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business owner preparing to record a solo podcast episode

How to Record Solo Podcast Episodes

Even though you might think of podcasting as a conversation, that doesn't mean podcasts always have to include more than one person. Hosting solo podcast episodes is a more straightforward way to produce a podcast without worrying about booking a co-host or guest interviews. It’s ...
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online coach in blue blouse listening to successful podcast while writing at desk

9 Ways to Have a Successful Podcast

You work too hard on putting your podcast out in the world for no one to ever hear it! The good news is that you can do plenty to increase the odds that your podcast will make it to listeners’ ears. If you’re wondering how ...
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podcast producer for coaches and online businesses, leah bryant

Meet Leah

The only thing I love more than binge listening to podcast, is helping you publish a podcast you love!

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