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Tips to Start & Launch a Podcast—From a Podcast Producer

desktop showing podcast mic and pinterest for podcasters from Alex Jean

Pinterest for Podcasters: Creative Ways to Market Your Podcast on Pinterest

Pinterest is for quick dinner recipes, the latest cute short hairstyle for summer, and DIY instructions on that festive holiday wreath you’ve told yourself you’ll make sometime. Right? Well, yes. But also, Pinterest is a powerful marketing tool for business owners! Why? Well, Pinterest is ...
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business owner at home listening to a private podcast

Why You Need a Private Podcast in Your Marketing Plan

The online business world is always evolving, and private podcasting is an up-and-coming trend that should definitely be on your radar! For service-based business owners (especially coaches and consultants), private podcasts are a game-changer.  These days, we’re all a little overwhelmed by PDF after PDF, ...
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guest podcasting on podcast, entrepreneur at home preparing mic before interview

Boost Your Marketing Plan with Guest Podcasting

Whether or not you’ve started your own podcast, you can still tap into the marketing power of podcasts. The secret sauce? Guest podcasting! Being a podcast guest is a low-stakes, high-impact way to get into the podcasting game. When you record a podcast as a ...
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An overhead shot of co-host of The Simple & Smart SEO Show podcast and case study copywriter, Brittany Herzberg, wearing a white sweater & typing on her laptop with a podcast mic next to her.

Case Study Marketing Strategy for Podcasts

Nothing creates connection quite like a case study. There’s the bonding between the reader and the “guide.” And then the reader and the “case study subject.” Everyone is getting to know each other, forming attachments over business things, personal things, or just—life things! Kinda sounds ...
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business owner preparing to record a solo podcast episode

How to Record Solo Podcast Episodes

Even though you might think of podcasting as a conversation, that doesn't mean podcasts always have to include more than one person. Hosting solo podcast episodes is a more straightforward way to produce a podcast without worrying about booking a co-host or guest interviews. It’s ...
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online coach in blue blouse listening to successful podcast while writing at desk

9 Ways to Have a Successful Podcast

You work too hard on putting your podcast out in the world for no one to ever hear it! The good news is that you can do plenty to increase the odds that your podcast will make it to listeners’ ears. If you’re wondering how ...
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podcaster tuning into private podcast at desk with rose headphones

How to Use Private Podcasts to Build Value

Even if you haven’t added a public podcast to your business ecosystem yet, there’s another way to use podcasting to your marketing advantage. Private podcasting can elevate your brand, but they’re also a multi-faceted tool that should be in everyone’s marketing toolbox. Private podcasts can ...
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two podcasters working on podcast storytelling at desk

8 Ways Podcast Storytelling Can Grow Your Brand

Are you looking for a way to send podcast listener engagement through the roof? Then it’s time to tap into the power of storytelling in podcasts. I know what you’re thinking – Leah, I’m not a storyteller; I’m a business owner who wants to expand ...
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business owner making sense of podcast measurements and downloads

Making Sense of Podcast Measurements and Downloads

Have you ever looked up your podcast downloads and found yourself wondering what they mean for your success? Are your numbers even good?! Join us as we delve deep  into the world of podcast measurement to demystify podcast download numbers, the factors that influence them, ...
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How- to Use Your Resource Page to Monetize Your Podcast

How to Use Your Resource Page to Monetize Your Podcast

Podcasting is an incredible tool to add to your business toolbox, opening up opportunities to share your expertise with others and connect with an entirely new audience. Adding a podcast to your business ecosystem builds expertise, brand recognition, and connection with ideal clients. But there’s ...
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podcast producer for coaches and online businesses, leah bryant

Meet Your Producer, Leah

The only thing I love more than binge listening to podcasts, is helping B2B brands publish a podcast they can use as a marketing tool!

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Grab your Podcast Roadmap

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